Acura/Honda Drop the ZDX in 2013

December 16th, 2012 by

Loss of Production

The Honda/Acura assembly plant in Alliston, Ontario will lose production of two models for the 2013 model year: The Acura ZDX, and the Acura MDX. The Acura ZDX is a cross-over SUV introduced by Honda America in 2009 to compete with well-placed competitors such as the Infiniti FX35 and the BMW X6 Crossovers. Unfortunately for Honda/Acura, the ZDX did not take off as they had expected, and the common-looking ZDX never faired well with North American consumers.

After dismal sales in it’s peak 2010 year (only 3,259 units), Honda pushed for a third year of sales hoping to gain some market share. 2011 saw sales drop to a total of only 1,564, and the first nine months of 2012 only showed 642 sold units. Honda/Acura has decided to cut it’s losses and stop producing this crossover at the end of 2012.

Shift in Manufacturing

The Acura ZDX shares a common platform with the much more popular Acura MDX, which is produced at the large assembly plant in Alliston, Ontario, about an hour north of Toronto. Honda/Acura has decided that the new re-designed Acura MDX will be assembled in Lincoln, Alabama, where Honda/Acura also holds a large assembly plant.

For the final 2013 model year, the ZDX will be offered to consumers in one single configuration, with a price of $51,815, which is $4,800 more than the 2012 version’s base price. The 2013 Acura ZDX wil go on sale October 19th.

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